Prominent Lawyers Marketing
“Adcreators understood exactly what we wanted for our social media profiles and continually surprise us with their work and commitment to our success.”
Just as the name suggests, Prominent Lawyers are a prominent law firm in Sydney’s inner suburbs and enlisted Adcreators to transform their social media presence and use this to generate leads.
Working on the social media profiles of a law firm presents a unique set of challenges when it comes to what content to create and how that content can be presented. The content we postmust be factual, interesting and relevant, easy to understand for those not well versed in legal terminology and be presented in a way that is appealing and engaging to followers.
The approach to transforming Prominent Lawyers social media accounts started with plenty of research! By extensively researching the areas of law Prominent Lawyers specialise in, we were able to create the most informative, interesting and most importantly relevant content that’s effective in generating leads for the business. Our newfound law prowess coupled with our expertise in social media made for a winning combination.
Each month a new campaign focused on a particular area of law, idea or situation. This encouraged followers become increasingly engaged with the Prominent Lawyers accounts as they were looking forward to what would come up next!
We used the feedback we received from our followers to tailor content to what they would like to see and how they would like to see it.
Prominent Lawyers have seen excellent results from the improvement to their social media profiles. On average, Prominent Lawyers will receive 2 leads a week that can be directly attributed to their social media profiles.
Prominent Lawyers have also seen a dramatic increase in followers and engagement across their social media profiles. Each month their social media profiles grow by around 20%.