Introducing a revolutionary fitness and wellness brand through an interactive digital presence
Air Locker Training is Australia’s first commercial fitness facility that provides group training in a simulated altitude environment. With its core competence being to influence our approach to Health & Wellness, Adcreators worked with the brand to bring it to life. Together we built an online platform, compatible for both members and franchise owners to locate the accurate information they sought.
Targeting a mass audience with a revolutionary product needed us to think strategically outside the box.
With opportunity on our side, we offered focus. We focused on their holistic approach, we focused on why members should engage, we focused on what incentivised franchise owners to invest.
The website brings the best of Air Locker Training’s health and wellness expertise to a like-minded community. Taking an educational approach, as well as an engaging approach, the intention of the website determined by UX, IA, design and structure is to simplify the complexity of the technology in a way resonant with the community. With objectives to drive leads, build credibility, increase site traffic and subscribers and complement the brand’s future online and offline objectives, the sites main and location pages are created to scale as the brand grows nationally.
“Bringing my vision to life is the reason I partnered with Adcreators – I saw their passion, care and understanding and knew it was the right choice. Thankful to the team that has shared this journey with us”
– Roman, Founder & CEO